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Hirusha Viraj
Hirusha Viraj

Download PDF of 12th Public Exam March 2019 Question Papers and Answer Keys for Maths


H3: How do you write SEO friendly content? H3: How long should an SEO article be? H3: How do you optimize images for SEO? H3: How do you measure the effectiveness of SEO writing? Provide brief answers to these common questions related to SEO writing. Table 2: Article with HTML formatting SEO Writing: How to Write for SEO (10 Easy Steps for Writers)




SEO writing is the process of writing content that search engines can easily understand. This is done by intelligently adding search phrases or keywords in your content without doing keyword stuffing.




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SEO writing is also known as SEO copywriting or search engine optimization writing.


Why is SEO writing important?


SEO writing is important because Google gets an estimated 3.5 billion searches per day. This means your customers are most certainly using Google to find information.


Additionally, once you rank on the first page of Google for your target keywords, youre getting free, recurring, and highly relevant traffic to your website.


In other words, SEO = money in the bank.


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As paid advertising costs rise and social media engagement becomes harder and harder to come by, organic traffic continues to dominate as one of the most important marketing channels any modern business can invest in.


So how do you get those coveted organic page #1 rankings?


Luckily for you, the process I use is fairly simple and easy to follow.


Once I finish my keyword research and know what keyword(s) Im targeting, every article I publish on my blog goes through the following seven SEO writing steps:


Choose your keywords (both head and long tail keywords)




The first step before writing new content is to decide which keywords to target. This process is known as keyword research and its very important for a simple reason.


You need to write content around topics that people search for and keyword research will tell you that.


When you do your keyword research, the outcome will be a set of SEO keywords both head (or focus keywords) and long tail keywords that people type in search engines.


The The head keywords are usually one or two words long and have a high search volume and competition. For example, "SEO" or "content marketing".


The long tail keywords are usually three or more words long and have a lower search volume and competition. For example, "how to write SEO content" or "best content marketing tools".


While head keywords are more generic and broad, long tail keywords are more specific and narrow. They also tend to have a higher conversion rate because they match the user's intent better.


So how do you find the best keywords for your topic?


There are many tools and methods you can use, but here are some of the most popular ones:


  • Google Keyword Planner: This is a free tool from Google that shows you the monthly search volume, competition, and suggested bid for any keyword. You can also use it to generate keyword ideas based on your seed keyword or website.



  • Google Trends: This is another free tool from Google that shows you the popularity and seasonality of any keyword over time. You can also use it to compare different keywords and see their regional interest.



  • Google Search Console: This is a free tool from Google that shows you the performance of your website in Google search. You can use it to see which keywords are driving traffic to your website and how they rank.



  • SEMrush: This is a paid tool that offers a comprehensive suite of features for SEO, including keyword research, competitor analysis, site audit, rank tracking, and more. You can use it to find keyword opportunities, analyze your competitors' strategies, and optimize your website.



  • Ahrefs: This is another paid tool that offers a similar set of features as SEMrush, but with a stronger focus on backlinks. You can use it to find keyword ideas, analyze your competitors' backlinks, and monitor your website's health.



Once you have a list of potential keywords, you need to evaluate them based on their relevance, difficulty, and opportunity. You want to choose keywords that are relevant to your topic, not too hard to rank for, and have enough search volume and potential traffic.


Craft your page title




The next step is to write a catchy and SEO-friendly title for your page. Your title is one of the most important elements of your SEO writing because it tells both the users and the search engines what your page is about.


Your title also appears in the search results as the clickable headline that attracts the users' attention. Therefore, you want to make sure that your title is clear, compelling, and includes your main keyword.


Here are some tips on how to write a good title for SEO:


  • Use your main keyword as close to the beginning as possible. This helps to signal relevance and match the user's query.



  • Use modifiers like "how to", "best", "guide", "tips", etc. to make your title more specific and appealing.



  • Use numbers, brackets, or parentheses to add curiosity and urgency. For example, "How to Write SEO Content in 10 Easy Steps (2023 Guide)" or "7 Best Content Marketing Tools You Need to Try [Updated]".



  • Keep your title between 50-60 characters long. This is the optimal length for most search engines to display your title without truncating it.



  • Use title case for your title. This means capitalizing the first letter of each word except for articles, conjunctions, and prepositions.



An example of a good title for this article would be:


SEO Writing: How to Write for SEO (10 Easy Steps for Writers)


Create an SEO Friendly URL (add your main keyword)




The third step is to create a short and descriptive URL for your page. Your URL is another important element of your SEO writing because it helps the users and the search engines to understand the structure and hierarchy of your website.


Your URL also appears in the search results as the green text below your title. Therefore, you want to make sure that your URL is easy to read, memorable, and includes your main keyword.


Here are some tips on how to create a good URL for SEO:


  • Use hyphens (-) to separate the words in your URL. This makes it easier to read and avoids confusion with other symbols.



  • Use lowercase letters for your URL. This avoids case sensitivity issues and makes it consistent with most websites.



Use your main keyword in


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